n October we welcomed a new client in the computer supplies sector: Logitech. Thanks to a broad and well-designed campaign planned by the Mills, Hughes and Partners media agency, Logitech is in a prime position to appeal to business travellers throughout the departure halls and in Departure Lounges 1 and 2.
Schiphol Dynamic Displays in the departure halls will be running an attractive advert showing two different Notebook accessories.
Logitech is generating brand visibility via a great ad on the Event Screen in Departure Lounge 1, whilst it is featured on both a column cluster and a light box at the electronics shop entrance in Departure Lounge 2. Plus there’s the Communication Centre’s sponsorship in Departure Lounges 1 and 2, which is a real eye-catcher!
Not only are the walls done up in style, but Logitech has taken care of special screensavers, too. Logitech has even supplied the keyboards and mice! All in all, this is a strong campaign that is sure to get great reactions from passengers!